About

Many tech companies run into the same problem.

Their product is strong and innovative, but difficult to explain to potential customers. FrameSpot helps SaaS, software, and high-tech companies clearly communicate complex technology through video and marketing content that works.

We combine high-end video production, storytelling, and marketing strategy to create content for LinkedIn, websites, sales, onboarding, and events.

FrameSpot was founded by Casper Rutjes, filmmaker and creative marketing partner with a strong focus on SaaS, software, and innovation. No standard agency approach, but a personal collaboration where strategy, communication, and storytelling are just as important as the video itself.

Casper Rutjes filmt video-opname achter de schermen

What We Create

Explainer Videos
Clearly show what your software, platform, or technology does.

Ads & Social Content
Videos for LinkedIn, YouTube, and campaigns designed to stand out and convert.

AI-Generated Video Content
Test faster, produce smarter, and scale content efficiently.

Sales & Pitch Videos
Professional content for investors, clients, and presentations.

Event & Trade Show Visuals
High-impact visuals built for events, presentations, and live experiences.

Tutorials & Product Demos
Perfect for onboarding, support, and product adoption.

Why FrameSpot

You don’t need more content. You need better communication.

You have the technical expertise. We translate that into videos your audience understands, remembers, and trusts without making it feel oversimplified or generic.

What You Can Expect From Us

  • High-end videos backed by strategy
  • A personal approach for every company
  • No generic formats or quick marketing tricks
  • Content built for marketing, sales, and events
  • Clear communication designed to support growth

Because without strategy, video is ultimately just… good-looking content.

New Road Sessions

Besides video production for SaaS and high-tech companies, we also work on our passion project: New Road Sessions.
With New Road Sessions, we produce cinematic live music sessions where storytelling, performance, and high-end video production come together. From audio and lighting to camera work and atmosphere, everything revolves around real emotion and powerful visuals.
The experience we gain from live productions directly influences our commercial work. It allows us to focus not only on technical quality, but also on timing, atmosphere, and impact. Because strong content shouldn’t just look good. It should make people feel something.

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Casper Rutjes, videomaker en oprichter van FrameSpot, gespecialiseerd in explainer video’s voor tech- en SaaS-bedrijven.